Discussion about this post

User's avatar
Enrico Ruggeri's avatar

Many thanks for sharing these thoughts. As an energy engineer i do really agree the approach of reducing our energy footprint, which has not only an ecological meaning, but also an economic (and politic).

I think that the a way to lower my impact is compare my habits to those of a common person, not to the farest person from society, and try to do better than him.

The reason is that we (and with “we” I mean those who can use socials, move for hobbies and work, etc) have to face the fact that we live a life in which the comforts we are used to have an impact. The point is try to move those comforts to a “greener way” and, as persons and societies, challenge the common person to do its best day by day.

Moving electric (cum granu salis) with hp or EVs is the way and the world will go that path, not only for ecology but for economy: solar, wind, nuclear tec cost less than fossil fuels and will cost less and less in the future (everything changes with energy markets, but that’s another story). We just need to find the right balnce and technology to orchestrate all of them.

Having said so, Taking an airplane is just a part of a person’s footprint, the attitude to our planet is a lifetime balance, not an issue of a trip!

Expand full comment
Zach Hauer's avatar

A favorite mantra of mine is "be ruthless to systems, be kind to individuals" – you do a great job of expanding on this ideology here.

Even though I feel slightly attacked as someone who co-owns a small brand in the running/endurance space (kidding), I would be curious to hear your views around the mindset that the best way to change something is to be part of it. I just published a substack on "over-consumption" in running which is really a critique of capitalistic marketing. I hope I can combat that through the way we make business decisions, but I often question if you can be successful doing that in a system that's intentionally rigged against it.

Anywho, thanks for not shying away from these topics and being a voice for progress.

Expand full comment

No posts

Ready for more?